The S-Wrap HD Handlebar Tape sets the mark for high performance comfort. It features a diamond texture for incredible grip as well as a gel backing that pulls double duty. By this we mean that the gel adds a bit more cushion to the hands while also helping to absorb road vibration. It also makes re-installation on other sets of bars a breeze. Additionally this tape is incredibly tough and durable so you get the Holy Grail of handlebar tape strong and comfortable.